"You don’t have to come up with the ideas, you just put it on and then you are, because there is no distinction anyway between the virtual and the real, so it doesn’t matter. Her alluringly quarrelsome attitude gives much of her music a challenging edge-even the contemplative and wounded “Chasing Shadows,” which calls out, “I'm breaking my rules, do it my way, oh got still stung like a bee” and “I give my heart away so that they remember me, I leave 'em alone in time, they’ll wanna smother what I say.” In Santigold's signature style, 99¢ is fortifying, bolstered by her flirtatious yowl. The four-year break has filled 99¢ with a pile of concerns about the changing state of music. Some of the songs are parceled for $0.99 on iTunes. 99¢ will be, according to Amazon prices, a $7.99 mp3, a $9.99 CD, $19.84 for vinyl. Like Abbie Hoffman's famous Steal This Book, 99¢ is an inflammatory lie of a title that aims to criticize some extrinsic elements of selling art. I feel like it should stem from something you are. That’s a new thing for art, and it’s kind of scary. You don’t have to come up with the ideas, you just put it on and then you are, because there is no distinction anyway between the virtual and the real, so it doesn’t matter. You don’t have to be any of the things that you look like. It’s so easy for people to see something, and within ten seconds they’re that! Every artist now has their stylist and their creative director. What do you see that has changed since 2008? Now everything is just easy and ready for sale-as soon as you come up with something, people just grab it up. And now, I’m telling you, everyone just commodified it really fucking fast. You could just go to a store and see outfits that looked like toys. All of a sudden it was really risky and wild and colorful. That was when pop stars were still wearing the bustier every single pop star had that one.